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Marketing and Communications

Digital Signs

Submit a Digital Signage Request

The digital signage tv screen inside of the Aloha Center mall.

Digital Signs on Campus

BYU–Hawaii departments and organizations wishing to strengthen awareness and effectively advertise their events, campaigns, or initiatives can submit digital ads, graphics, or videos for display on screens across campus.

  1. Plan a marketing strategy.
  2. Design/create the digital sign ad.
  3. Fill out the Digital Signage Request form and upload your file.
  4. The ad will be displayed in a playlist of other ads for a period of time.
A set of five screens are mounted in portrait orientation (tall rather than wide). Submit both portrait and landscape versions of your content to maximize visibility across campus.
Process and Guidelines
Detailed Instructions
Static Image Guidelines
Video Guidelines
Locations
Outdoor Mobile Digital Sign

  • The process for developing a digital ad should begin at least two weeks before the time that you would like it displayed.

    It will be displayed on all digital signage across campus (see a list of digital sign locations) and can be up for no longer than five weeks. We recommend content be displayed for at least one week before the event date for effective publicity.

  • Refer to the "Static Image Guidelines" and "Video Guidelines" for the specific requirements.

    Image Templates

    If you need assistance, creating a digital sign image, Marketing and Communications has templates available for Photoshop, Illustrator, and Adobe Express that can be used to create an image. Email your request for the templates to brand@byuh.edu.

    University Projects

    If you have a high-profile or important university-level project, Marketing and Communications can assist with the design work. Submit a design assistance request.

  • Fill out the Digital Signage Request form and upload your file.

    An email will be sent within one to two business days of submitting the digital sign request if revisions are needed before display.

    Email digitalsignage@byuh.edu with questions, concerns, or revisions.

  • Marketing and Communications will place your digital ad on the digital signage screens across campus. It will be taken down once your requested display period has passed and/or it has reached five weeks of display.

Static Image Guidelines

Size & Format

  • Horizontal Screens: 1920 px by 1080 px (16:9, landscape)
  • Vertical Screens: 1080 px by 1920 px (most preferred) is or 11 by 17 in portrait
  • Color Mode: RGB
  • File Type: JPEG or PNG

Content

  • Use minimal, large, and easy-to-read text from a distance.
  • Keep information clear and understandable within ten seconds.
  • Information can be split up to three images and played one right after the other. This aligns with the 30-second maximum length for videos.

Call to Action (CTA)

  • Include a clear CTA for more information.
  • Use QR code and/or a customized, shortened, and memorable web address (URL).
  • For sign-ups or registrations, use Microsoft Forms using the BYUH account. OIT only allows this for digital security reasons. Visit the web forms page for more information.

Standards & Branding

Editorial Style Guide Reminders

  • Write out the dates with the day of the week, the month, and the number of the day without st, nd, rd, th, or the year (e.g., Wednesday, Oct. 10 or Wed, October 10). The year may be included only for annual events.
  • Times are spelled without periods, in lowercase letters, and with a space between the number and am/pm (e.g.,11 am – 9 pm or 11:00 am - 9:30 am)
  • Use the official department/organization and location names.

Video Guidelines

Size & Format

  • Horizontal Screens: 1920 px by 1080 px (16:9, landscape)
  • Vertical Screens: 1080 px by 1920 px (portrait)
  • Color Mode: RGB
  • No audio
  • Maximum length: 30 seconds

Content

  • Use minimal, large, and easy-to-read text from a distance.
  • Keep information clear and understandable within seconds.

Call to Action (CTA)

  • Include a clear CTA for more information.
  • Use QR code and/or a customized, shortened, and memorable web address (URL).
  • For sign-ups or registrations, use Microsoft Forms using the BYUH account. OIT only allows this for digital security reasons. Visit the web forms page for more information.

Standards & Branding

Editorial Style Guide Reminders

  • Write out the dates with the day of the week, the month, and the number of the day without st, nd, rd, th, or the year (e.g., Wednesday, Oct. 10 or Wed, October 10). The year may be included only for annual events.
  • Times are spelled without periods, in lowercase letters, and space between the number and am/pm (e.g.,11 am – 9 pm or 11:00 am - 9:30 am)
  • Use the official department/organization and location names.

    Below is a map of digital signs on the first floors of buildings on campus. View the online map for a complete list of digital sign locations, including those on other floors, and images of those locations.

    Note: Digital signs in the hales will have new locations and are currently in the process of being installed.

    banner locations on campus map

    About the Outdoor Mobile Digital Sign

    The outdoor mobile digital sign is a portable screen used for displaying digital content in outdoor environments. This allows screen to be strategically placed temporarily where they are most needed—whether for an event or an announcement.

    Size and Format

    • Orientation – Vertical (1080 px by 1920 px)​
    • Color Mode – RGB​
    • Image File – JPG or PNG​
    • Video File – MP4 or MOV, with no audio

    Usage

    The outdoor mobile digital sign can be used for approved university events and communication. Departments interested in using the outdoor mobile digital sign temporarily for a particular event or announcement should coordinate with Marketing and Communications at least two weeks prior to the event by emailing digitalsignage@byuh.edu. Use is subject to sign availability, location, weather conditions, and event priority.

    Schedule

    The content to be displayed during the event should be ready one week prior to the event, with all information finalized and submitted using the Marketing and Communications Request form. The request must be under digital sign submissions by selecting "Submit Digital Signage" and says the content is intended for the outdoor mobile digital sign. Late submissions may not be accommodated. Marketing and Communications will confirm the approved display schedule, location, setup, and removal arrangements.​

    Suggested Locations

    • Aloha Plaza
    • Ballroom
    • Cannon Activities Center front and side entrance
    • McKay Auditorium
    • Science Building entrance
    • Heber J. Grant Building entrance