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Brand Guide

Social Media

Purpose of BYU–Hawaii Social Media

Brigham Young University–Hawaii maintains social media channels for the purpose of connecting with current students by highlighting campus events, featuring students, providing information, and helping students navigate university life. Through our pages, we hope to give viewers a better sense of BYU–Hawaii, its mission, values, and identity. The university’s intent is to use social media to provide valuable and consistent content that creates a relationship with our target audience.

University Affiliated Accounts

If a university department or group affiliated with the university (such as a club or society) wishes to create a social media account, they must first obtain approval and register the account through Marketing and Communications by emailing socialmedia@byuh.edu with their request.

Facebook and Instagram are the only university-approved platforms for departments. Accounts created on unapproved platforms cannot claim affiliation to the university by using the university name in their handle or name. They are also not allowed to use official university logos, marks, or the seal as a profile image.

If you have a new account or could use some help with your social media strategy, submit a request for the university's social media training. All student employees and full-time employees who create or approve content for a department account must complete the training.

Request for the University Social Media Training

Make An Announcement on Social Media

"This Week @ BYUH" is a weekly series published on the university's Instagram and Facebook stories that aims to inform students about university events. If you would like to make an announcement on the university's social media page, submit an event below. Submissions must be received by the Sunday before at 12 am (midnight). Submissions received after this time will not be published.

Submit an Event to This Week at BYUH